Amber Smart
Amber Smart is the founder of SmartMetrix, dedicated to helping organizations harness the full potential of their data. Amber was part of the original team that launched the Bible App in 2007, helping bring it to over 50 million users in its early days. She has since shaped data strategy for one of the largest mission-driven organizations in the U.S. and has worked with over 100 churches to help them see and understand their data. Now, she’s developing The Data for Good App, a SaaS product with AI-driven insights to guide mission-based organizations and church leaders. While many lead with answers, Amber leads with questions—because in today’s world, the right questions drive adaptation and growth. Fueled by curiosity and a relentless problem-solving mindset, she lives by the belief that everything is figureoutable.